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THE RISE AND FALL OF CARLY FIORINA

For a long time, Carleton S.(“Carly”) Fiorina was one of the best-known CEOs in the world. Brought in as Hewlett-Packard’s(HP) CEO in 1999,Fiorina was instantly recognizable for her charisma, visibility, and aggressiveness.

有一段時間Carly Fiorina是世界上最有名的執行長之ㄧ，她在1999年當上HP的執行長,就立即展現他非凡的領導力、洞悉力和積極進取的能力.

Practically every OB book (including this one) featured her. She was even mentioned as a possible cabinet member of the Bush administration or a Senate candidate from California.

幾乎每本組織行為的書都會特別報導她（以她為樣本），她甚至被認為有可能從加州被提名為布希政府的內閣成員或參議院的候選人(administration用在國家領導人的後面時，意思是政府)

Widely praised as a change agent and a visionary leader at Lucent Technologies─ which she led before joining HP─Fiorina had a way of generating enthusiasm and excitement.Some called her a “rock star”CEO.

在她加入HP之前帶領的朗訊科技有很多人都讚揚她是個改革者以及有遠見的領導者，Fiorina有種可以讓人產生熱情和興奮的方式，有人稱她為巨星執行長..

However, under Fiorina’s leadership, HP struggled as the world’s second-largest computer company. Although revenue climbed steadily under her leadership, profits did not. Nor did the stock price ─ an investor who bought HP stock the day Fiorina was hired would have seen 55 percent of the investment vanish by the time she was fired.

然而，在Fiorina領導之下，HP費力的擠進世界第二大電腦公司，雖然收入穩健的爬升，但是獲利則不然，股價也是。一個投資者在Fiorina上任時買了HP的股票，到Fiorina卸任時可能有55%的投資會消失。

Her acquisition of Compaq in 2002,which Walter Hewlett (son of the company’s cofounder and one of HP’s largest shareholders) was adamantly against, never paid off as promised.

她在2002年併購康佰，Walter Hewlett（公司共同創立者的兒子和HP的最大股東之ㄧ）堅決反對，也從未兌現當初的允諾.

As a result of these struggles, the HP board tried to find a way to limit Fiorina’s powers and give more authority to other executives. A month before her firing, Fiorina was told point-blank by three board members that she had to change her style. She adamantly refused. A month later, when informed of the board’s decision to fire her, Fiorina was “stunned.”

由於這些對抗，HP董事會嘗試找到ㄧ種方法去限制Fiorina的權力和給其他執行者更多的授權，她被解僱前一個月，Fiorina被三個董事會的成員明白指出她必須改變她的作風，她堅決的拒絕。一個月後，當董事會決定解雇她時，她非常震驚.



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